The Art of Localization: Why EdTech Success in India Demands More Than Translation
Introduction India’s EdTech market is booming and projected to reach $29 billion by 2030, but beneath the surface lies a critical challenge: linguistic and cultural diversity. For international EdTech companies, winning in India isn’t just about translating content—it’s about delivering deep, thoughtful localization that resonates with the heart of every learner. Localization: Beyond Words, Into […]
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Why International EdTech Companies Must Pilot Before Launching in India
Introduction India’s EdTech market is a magnet for global companies: a projected $30 billion sector by 2030, over 37 million higher education students, and 1.5 million K-12 schools. But despite this scale and opportunity, many international EdTech products struggle—or outright fail—after launch. The reason? Market entry in India demands far more than a compelling product […]
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Agile in Education: Empowering Learners and Educators for Lifelong Success
Introduction Education systems worldwide are grappling with the challenges of preparing students for an increasingly unpredictable future. Traditional educational models—designed for an earlier industrial age—are struggling to keep pace with the needs of the 21st century, which demand adaptability, innovation, and collaboration. Agile methodologies, originating in the tech and business sectors, have shown tremendous potential […]
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